In the rapidly evolving technology landscape, adaptability is crucial for success. In a recent interaction with the mind driving innovation at Accops Systems, Vijender Yadav, Co-founder, Managing Director, and CTO, we uncovered the nuances of nurturing creativity, staying agile, and aligning with current trends.  

How do you encourage and support innovation within your team, and what steps do you take to ensure that the organization remains adaptive to change?

Innovation is the lifeblood of Accops, and we thrive on agility. Our philosophy is to nurture an environment where creativity is encouraged and rewarded. Our Creations Programme is a testament to this – it’s where individuals can present their innovations in front of the entire company during our monthly virtual all-hands meetings. And we recognize the ones with the most significant impact on customer satisfaction and business outcomes.

To stay adaptive, we commit to continuous learning, reflected in our weekly training sessions. This learning culture, coupled with our willingness to embrace a fail-forward mindset, ensures we are   continuously evolving and disruptive , creating a new normal  which is defined by a higher bar of performance for ourselves, and  better outcomes for our customers.

This also aligns seamlessly with our mission – to delight customers every day by delivering excellence & continuous innovation in our remote productivity offerings, helping them enable their workforce to have the freedom to work from anywhere and get better at what they do.

How does Accops foster a collaborative work environment and motivate teams for excellence?

Cohesion and motivation within our teams are rooted in a shared dedication to our core values—excellence, empathy, joy, among others. We inspire our teams to reach new heights by weaving these values into every aspect of our operations, prioritizing the happiness and well-being of our employees above all.

Our ‘Creations Programme’ not only fosters a culture of excellence but also bolsters our vision to make productivity effortless and enjoyable, irrespective of location. We champion transparent communication and cross-functional collaboration, giving every team member a voice. Moreover, by enabling our employees to customize their career journeys, aligning their personal ambitions with Accops’ objectives, we inspire them to not only excel but also to flourish in their roles.

What also adds a lot of cohesiveness and motivation   is an open idea culture environment. At Accops , we have also have a Teams  channel where employees can take up gigs which promote innovative and productive ideas and which effectively help reduce either the cost of operations or increase revenue streams.  This helps cultivate a collaborative and  ownership mindset .

How does Accops strategically expand its global footprint, considering the diverse business landscapes in the APAC region and beyond?

Our global expansion strategy is deliberate yet agile. By leveraging a robust channel partner network, we’ve broadened our presence to over a dozen countries.

We understand that small and medium-sized businesses require agile, scalable, and secure work-from-anywhere IT infrastructures, and we are poised to meet these needs. Having said that, we are equally adept at servicing large enterprises and government organizations—our extensive and diverse clientele is a testament to our capability.

Our customer-centric expansion targets the growing demand for robust cybersecurity in the hybrid work era, filling the gaps left by larger providers. As the market dynamics shift, particularly after the strategic realignments by global VDI players, Accops stands out for its stability, reliability, and flexibility—qualities our customers are increasingly seeking.

Presently, our focus is on deepening our penetration in the SEA and EMEA regions, where we’re fortifying our relationships with over 100 resellers and technology partners like Jio and Nutanix.

Vijender Yadav
Co-founder, Managing Director, and CTO Accops.

How does Accops stay ahead in the competitive tech landscape and continuously enhance its Digital Workspace solutions to meet evolving client needs?

To stay at the forefront, Accops relentlessly pursues innovation. We offer a unified and integrated solution suite, setting us apart from competitors who often provide fragmented products. We prioritize customer choice with flexible licensing models and continually evolve our products based on customer feedback and emerging trends. Our R&D is dedicated to exceeding market demands, and strategic partnerships enable us to incorporate the latest technologies. This dedication to innovation and customer-centricity is how we maintain our edge.

In the context of digital business efforts, how does Accops contribute to environmental, social, and governance (ESG) goals, and what steps have been taken to align the organization with sustainable practices in its technology solutions?

Accops is committed to leveraging technology for good, ensuring our solutions promote environmental sustainability.

Accops’ remote access solutions aid organizations in reducing Scope 1 emissions, which come from direct sources like building offices or transportation fleets, by enabling employees to work remotely and decreasing the need for office-based systems like heating and cooling.

In terms of Scope 2 emissions, which result from the production of electricity and heating consumed by a company in operations and building products, Accops’ thin clients offer a significant reduction in electrical consumption, potentially up to 90% over 5-7 years. These devices operate efficiently with fewer moving parts, generating less heat and diminishing the necessity for air conditioning.

For Scope 3 emissions, which are indirect emissions in a company’s value chain, Accops enhances productivity and operational efficiency. Our solutions enables centralization of management of software applications and repurpose old hardware, thereby reducing e-waste and energy consumption. Accops’ strategies help extend the lifespan of IT assets, like turning old laptops into thin clients, which supports a decrease in overall carbon footprint.

Socially, we are dedicated to creating inclusive digital environments that support diverse workforces. Organizations can hire new talents from anywhere, allowing people to work from anywhere they want, be it a big metro or a tier-III city or a village, fostering economic growth in smaller cities.

Governance-wise, our solutions prioritize security and compliance, helping organizations meet stringent regulatory requirements.

Sustainability is becoming a core consideration for businesses. Can you elaborate on any specific initiatives or goals Accops has set in terms of environmental responsibility, social impact, and governance practices, aligning with broader global sustainability trends?

Sustainability is not an option; it’s a priority. We are committed to reducing our carbon footprint through energy-efficient operations and by advancing our digital workspace solutions, which enable our clients to achieve their environmental goals.  Our workforce has grown 4 times in last 3 years, while maintaining same size of office space. We continue to promote work from home for our workforce which are operating from villages and towns across India.

We participate in tree plantation activities for neutralizing some portion of carbon generated because of our offline meeting. After every offline customer meeting, we are planting 5-10 trees, tagging the trees against our customer names, with commitment to maintain the trees for 3 years.

Our community initiatives aim to improve education and technology accessibility, supporting social advancement. In governance, we operate with the highest ethical standards, ensuring accountability and transparency. These initiatives are integral to our business strategy, underlining our role as a responsible technology innovator.

Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of ET Edge Insights, its management, or its members